Regeneration

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The site of Tidmarsh Farms was a commercial cranberry bog until 2010. It produced 1% of Ocean Spray’s harvest. New, more efficient ways of farming have made farms like Tidmarsh inessential, and so the owners decided to ‘rewild’ the bog by slowly turning it back into the coastal wetland it once was. Through careful planning and construction, the site now has a stream that connects to the ocean. Herring can now swim through this stream in order to spawn. As well, previously scarce white cedars are now growing once again in their native habitat.

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The Conference Board released a report showing what works and what doesn’t work when it comes to big companies and the circular economy. The traditional linear model of ‘take, make, waste’ results in a huge amount of consumption and waste (85 billion tons of global natural resource use annually as of 2015, a number which is expected to double by 2050). This approach is not sustainable - neither for the companies nor for the planet.

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I have struggled in my own research to integrate the arts into communicating our research outcomes, in the belief that if you engage both the heart and the mind, people will move more to action.

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This new study is really cool, showing again that by doing right by the environment is doing right for yourself. Did you know that people who live on a street with 10 more trees on average (both on the street and in their backyards) makes you feel as healthy as if you were seven years younger or making $10,000 more a year?

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